The beautiful image we keep carving in monthly displays of beauty collectibles is probably an addiction to each of us. Flipping through the ink-scented glossy pages is on top of everything aspirational and then inspirational. With less than 30% of the magazine features being truly actionable and seeking a result other than shopping, good stories and persona features are the insights that we do get to keep after this high-end browsing.
But the experience is also worth it, it’s the escape we crave for, an inexpensive yet inflicted dream.
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